The University Management Accounting Day CEE. Human signals in digital world.


On October 21, 2020 students from universities from Poland and other countries had a chance to meet for the third time as part of the University Management Accounting Day (UMAD). It was an event organised by CIMA, the Chartered Institute of Management Accountants, in collaboration with prestigious universities of economics.

With over 228 thousand members and students in 179 countries, CIMA (The Chartered Institute of Management Accountants®) is the leading and largest organisation in the world which brings together specialists and experts in management accounting. CIMA qualifications are offered as part of CIMA at the University Program and provide students with upskilling opportunities in the area of business (how to transform data into knowledge and strategy), interpersonal competences (how to communicate, make an impact, negotiate and collaborate), leadership (how to build and motivate teams and stimulate performance) and technical expertise (how to apply accounting and financial skills) - and all this while observing the highest standards of ethics, integrity and professionalism. In CIMA we follow all the current trends, hence in January 2019 we updated the syllabus to adapt it to the latest trends in the area of finance.  This allows CIMA members and students to develop their digital skills which have nowadays taken a completely new role. The curriculum has been extended to include, among others, such topics as digital costing, cybersecurity, data analytics, data visualisation and data strategy. Thanks to these new components, the CIMA syllabus is now recognised worldwide as the most up-to-date programme in the area of management accounting. 

One of the event dedicated for students is the University Management Accounting Day CEE organised in CIMA partner universities and addressed to undergraduate and postgraduate students of finance and accounting. This event brings together students, lecturers, best CIMA's employers and employees in Poland and abroad. Attendees can learn about the role of management accounting and its importance for business.

This year for the first time the event was held entirely online and met the interest of 200 students from such countries as: Poland, Czechia, Bulgaria, Romania, Slovakia, States of America, Portugal, Pakistan, Hungary, Turkey, United Kingdom, Russian Federation, Kyrgyzstan, Myanmar, Egypt. Participants could take part in a very interesting lecture "Human Signals: New Patterns of Behavior and the Accounting Profession [the COVID-19 crisis]” conducted by Mr. Sławomir Huss, Head of Sygnify Capital, Europe. Just like last year, an important part of the event was CIMA Business Game - an interactive online competition between students from all participating universities. This time students faced with Mackintosh Grant case study. It was a great opportunity to solve business issues and develop some important skills. Students from Warsaw School of Economics (Poland) took first place in the business game, second place – University of Economics in Katowice (Poland) and the third – Prague College (Czechia).

Recruitment to the CIMA Program at Universities is coming to the end! We remind you that if you want to take part in the recruitment, you must fill in the registration form.

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